Established in 2001, we pride ourselves on exceptional work delivered quickly and efficiently. We believe relationships speak much louder than automation. While offering continuous contact with our clientele, colleagues and referral partners, we offer a robust service experience you can count on.

We treat others how we like to be treated. We will be there when you need us. Your emergency becomes our emergency. We work hard for you, and we like to hear about your successes. Our goal is to help make those successes happen.   

Are you ready for a fun, refreshing agency experience?

Meet Your Core Team

Justin Ellett

Justin Ellett – CEO & Creative Director

Justin opened River City Consulting in 2001 and has grown it from the ground up to where we are today. His work has been seen in USA Today, Newsweek, Wall Street Journal, INC Magazine, and on NBC, ABC, CBS and FOX affiliates across the country. Justin holds a Bachelor of Science degree from Virginia Commonwealth University having studied mass communications and advertising.

Sure, he has tons of experience, but one of his most memorable accomplishments includes entering over 300 hand written entries into a drawing to win a 10-speed bike as a young teenager …… he won …… seriously, that must have been a pain.

Justin leads us into battle against broken brands atop his best friend and pet mule, Pepe! Giddy up!


Chris Phillips

Chris Phillips – Senior Brand & Art Director

With a passion for design and detail, Chris brings 20 years of experience and knowledge across all disciplines from a career spent working in both agency and corporate environments.

After graduating from Radford University with a BS in Advertising, Chris started his career as a Graphic Artist for The Virginian Pilot. Since then Chris has worked at both small, boutique design shops and huge, fortune 500 companies. Having joined River City in 2013, Chris’ creative outlook and “what’s next” mentality helps drive our team forward.


Casey Zahn

Casey Zahn – Business Development Specialist

Casey is the newest addition to River City. Having recently graduated from VCU with a degree in Strategic Advertising, Mass Communications/Media Studies – Casey has jumped right in showing her dedication and commitment to each and every task.

When away from the office, you’ll find Casey traveling with friends, enjoying a glass of red wine or snuggling with her pet rabbit, Cookie! Welcome aboard Casey, we are thrilled to have you join our team!


Christine Probst

Christine Probst – Office Manager (aka Keeper of the Superstars!)

Christine joined River City in 2015 after retiring from 20 years in Commercial Real Estate Management. Her years of customer service and financial management experience have proven to be a great asset to our management team. In addition to managing the money, she also assists clients with selection and procurement of promotional materials to market and enhance their brand.

When Christine isn’t here at River City keeping us all straight, she’s running her own company, Le Bleu Central Virginia or spending time with her 3 kids and 2 dogs in her unkept house!